![Robin McNicholas](/tea/f/page/67033/428p528/Robin%20McNicholas-portrait.webp)
Robin McNicholas
Founder and Creative Director of Marshmallow Laser Feast
![Robin McNicholas](/tea/f/page/67033/428p528/Robin%20McNicholas-portrait.webp)
Biography
Co-founder and Director of the award-winning creative studio Marshmallow Laser Feast, Robin has directed a myriad of immersive experiences, large-scale installations and live performances.
His primary focus is on creating mixed reality storyworlds and developing narrative works for live virtual productions that explore tactile, multi-sensory interaction.
In 2021 Robin directed Dream; a collaboration with The Royal Shakespeare Company, Philharmonia Orchestra, Epic Games + Manchester International Festival featuring Nick Cave. Robin’s latest project is MLF’s most ambitious project to date; the multi-sensory location-based experience Sweet Dreams; a collaboration with writer Simon Wroe & the BFI.
Artist's Statement:
Marshmallow Laser Feast (MLF) is an experiential artist collective, their work reinterprets the idea of human perception and experience. Employing a wealth of creative disciplines and underpinned by research, inviting participants to navigate with a sensory perception beyond the everyday.
In collaboration with artists, scientists, musicians, poets, programmers, engineers and many more makers, MLF has been leaving a slug trail of sensory experiences as they journey through the cosmos. Fusing architectural tools, contemporary imaging techniques and performance with tactile forms, they sculpt spaces that lay dormant until animated by playful investigation.